by THE NEXT STEP | Aug 17, 2020 | Marketing
What exactly is business-to-business (B2B) marketing? Let’s first start by defining the term “marketing.” Marketing is the process of promoting goods or services that satisfy a customer’s wants and needs. According to educator Peter Drucker, the purpose of a business...
by THE NEXT STEP | Jun 18, 2020 | Operations
We have partnered up with Manufacturers Alliance and we are excited to bring our second podcast. This time we talk all about Pivoting Your Career And Job Search. Learn how to better research potential employers and market yourself to them. Sit back, relax, and enjoy...
by THE NEXT STEP | May 19, 2020 | Operations
If you’ve been following along with our Flower Exercise blog series, available in part 1 , part 2, and part 3, you’ve already done more than half the work needed. The “What Color Is Your Parachute?” Flower Exercise continues to the Fifth Petal by looking at the...
by THE NEXT STEP | May 19, 2020 | Operations
For those seeking a new job, interviews present themselves as a goal that comes with significant anxiety. The interviewee is put on the spot and asked a battery of questions, and the high-stakes nature of needing a new job simply adds to the stress. The “What Color Is...
by THE NEXT STEP | May 19, 2020 | Human Resources, Operations
As part of the “What Color Is Your Parachute?” Flower Exercise (link to TNS blog post on salary), you’ve already thought a lot about what kind of salary, fringe benefits, and other non-compensatory perks you want to see in a job. On balance, you have a range...